About Us

Baby’s First: Reduce the Risk is a campaign from FARE® (Food Allergy Research & Education) to raise awareness of the benefits of the early introduction of a wide variety of foods to help reduce the risk of food allergies in babies.

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Who is FARE?

FARE enhances the lives of individuals with food allergies empowering them to lead safe, productive lives with the respect of others through education and advocacy initiatives and improved awareness around healthcare options and treatment.

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FARE's Mission

FARE’s mission is simple - Improving the LIFE and HEALTH of the 32 million Americans with food allergies and providing HOPE for the promise of new treatments. FARE has funded over $100 million in ground-breaking research and has provided a voice for those living with food allergies, advocating on their behalf and offering hope for a better tomorrow.

Learn More About FARE
Ruchi Gupta

Ruchi Gupta, MD, MPH

Ruchi Gupta, MD, MPH, is a Professor of Pediatrics and Medicine at Northwestern University Feinberg School of Medicine and a Clinical Attending at Ann & Robert H. Lurie Children’s Hospital of Chicago. She has more than 15 years of experience as a board-certified pediatrician and health researcher and currently serves as the director of the Center for Food Allergy & Asthma Research (CFAAR), where she is actively involved in clinical, epidemiological, and community-based research. Dr. Gupta completed her undergraduate and medical education at the University of Louisville, and continued on to complete her medical residency at Children’s Hospital & Regional Medical Center, University of Washington in Seattle, WA. She completed her pediatric health services research fellowship at Boston Children’s Hospital and Harvard Medical School, and went on to receive her Masters of Public Health from the Harvard School of Public Health.

Dr. Gupta is nationally recognized for her groundbreaking research in the areas of food allergy and asthma epidemiology; specifically for her research on childhood food allergy prevalence in the United States. She has also significantly contributed to academic research surrounding the economic impact of food allergy, pediatric management of both food allergy and asthma, improving the quality of life of children and caregivers, and implementing community interventions in schools for students with food allergy, asthma and other health conditions. Dr. Gupta is the author of the Food Allergy Experience, has written and co-authored over 100 peer-reviewed research manuscripts and has had her work featured on major TV networks and in print media.

Dr. Gupta strives to improve the lives of children and their families through her research and hopes to continue finding answers and shaping policies surrounding pediatric food allergy and asthma.

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Support FARE

You can help improve 32 million lives by supporting Food Allergy Research & Education (FARE) with your tax-deductible gift today.

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